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DESCRIPTION:--- This iCal file does *NOT* confirm registration.\nEvent det
 ails subject to change. ---\nhttps://www.rialliance.org/events/912/\n\nEve
 nt Title: How Metadata turned virtual events into one of their biggest pip
 e drivers\nStart Date / Time: Sept. 30, 2026, noon US/Eastern\nLocation: \
 nPresented by Zoom.\n \n \nWith a lean marketing team and a tight budget, 
 Metadata needed every program to pull its weight. Virtual events didn&rsqu
 o\;t just deliver, they became one of the company&rsquo\;s top pipeline dr
 ivers, generating thousands of registrations and months of reusable conten
 t from a single session.\n \nWatch this 20-minute conversation with James 
 Silvestri, Lean Demand Gen Lead at Metadata, and Aly Klidies, Global Head 
 of Experiences at Zoom, to see exactly how they did it.\n \nYou&rsquo\;ll 
 learn how Metadata:\n\nBuilt a repeatable virtual event strategy that punc
 hes above its weight\nTurned a single event into a pipeline driver and a l
 ong-term content engine\nUsed speakers, paid promotion, and community to d
 rive registrations fast\nRepurposed one session into videos, blogs, articl
 es, and more\nProved ROI with the metrics leadership actually cares about\
 n\n \nRegister Here\n\n--- This iCal file does *NOT* confirm registration.
 Event details subject to change. ---\n\n--- By Tendenci - The Open Source 
 AMS for Associations ---\n
UID:uid912@rialliance.org
SUMMARY:How Metadata turned virtual events into one of their biggest pipe drivers
DTSTART:20260930T160000Z
DTEND:20260930T170000Z
CLASS:PUBLIC
PRIORITY:5
DTSTAMP:20261114T020252Z
TRANSP:OPAQUE
SEQUENCE:0
X-ALT-DESC;FMTTYPE=text/html:<div>--- This iCal file does *NOT* confirm re
 gistration.Event details subject to change. ---</div><h1>Event Title: How 
 Metadata turned virtual events into one of their biggest pipe drivers</h1>
 <div>https://www.rialliance.org/events/912/</div><br /><div>When: Sept. 30
 , 2026, noon US/Eastern</div><br /><div><p><em>Presented by Zoom.</em></p>
  <p>&nbsp\;</p> <p>&nbsp\;</p> <p>With a lean marketing team and a tight b
 udget, Metadata needed every program to pull its weight. Virtual events di
 dn&rsquo\;t just deliver, they became one of the company&rsquo\;s top pipe
 line drivers, generating thousands of registrations and months of reusable
  content from a single session.</p> <p>&nbsp\;</p> <p>Watch this 20-minute
  conversation with James Silvestri, Lean Demand Gen Lead at Metadata, and 
 Aly Klidies, Global Head of Experiences at Zoom, to see exactly how they d
 id it.</p> <p>&nbsp\;</p> <p>You&rsquo\;ll learn how Metadata:</p> <ul> <l
 i>Built a repeatable virtual event strategy that punches above its weight<
 /li> <li>Turned a single event into a pipeline driver and a long-term cont
 ent engine</li> <li>Used speakers, paid promotion, and community to drive 
 registrations fast</li> <li>Repurposed one session into videos, blogs, art
 icles, and more</li> <li>Proved ROI with the metrics leadership actually c
 ares about</li> </ul> <p>&nbsp\;</p> <p style="text-align: center\;"><a cl
 ass="btn btn-primary" href="https://ev.zoom.com/webinars-events/how-metada
 ta-turned-virtual-events-into-one-of-their-biggest-pipe-drivers/?zcampaign
 ID=GP7007228&amp\;utm_source=pardot&amp\;utm_medium=email&amp\;utm_content
 =invite3&amp\;zcid=35096" target="_blank" rel="noopener">Register Here</a>
 </p></div><div>--- This iCal file does *NOT* confirm registration.Event de
 tails subject to change. ---</div><div>--- Tendenci&reg\; Software by <a h
 ref="https://www.tendenci.com">tendenci.com</a> - The Open Source AMS for 
 Associations ---</div>
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